Appointment setting
We help B2B companies book meetings with the right decision-makers. With over 25 years of expertise in new customer acquisition, we create business-driven conversations that lead to measurable growth.
Appointment setting that builds relationships and pipeline
Appointment setting is the first step toward successful B2B sales. At Protosell, we specialize in helping companies reach the right decision-makers with tailored outreach and strategic messaging. With over 25 years of experience in new customer acquisition, our appointment-setting services are built on data-driven methods and personal interaction. We don’t just fill calendars—we create meaningful business dialogues that lead to real opportunities. Let your sales team focus on closing deals while we take care of opening the door. Book a consultation and discover how we can help accelerate your growth.
How we deliver measurable sales results
We deliver meetings of world-class quality
Appointment setting is the core of what we do at Protosell. We are experts at securing meetings with your ideal customers, helping you establish long-term, high-value business relationships. We always strive to deliver meetings of the highest standard, leveraging dedicated SDRs, precise targeting, optimized calendars, and confirmation routines.
25 years of hitting the right decision-makers
With tens of thousands of booked meetings, we know what it takes to drive sales. Our methods are tailored to your industry, target group, and business strategy.
Comprehensive solutions for new customer acquisition
We offer more than just appointment booking. We manage the full process—from analysis and audience definition to qualification and follow-up.
How our appointment-setting service works
1. Response Within 24 Hours
We act fast. Our first step is understanding your needs, goals, and timeframe so we can adapt right from the start. We anchor our booking process in your business objectives.
2. First Meeting—We Set the Plan
We’ll book a 30–60 minute virtual meeting to review target audience, goals, and how best to collaborate moving forward.
3. Quick Kickoff—Within 1–2 Weeks
Once the plan and quote are approved, we get rolling. We handle all the details so you can stay focused on your core business. All communication and coordination go through our dedicated account team.
4. We Make Sure the Meetings Happen
Once the decision-maker is ready, our SDRs propose available times in your sales team’s calendar and finalize the booking. We send reminders to ensure attendance, and if someone needs to reschedule, we follow up to secure a new time slot.
Results our clients have experienced
Your partner for growth in Sweden, the Nordics, and globally
With local market insight and a multilingual specialist team, we’re ready to expand your business worldwide. Our SDRs are not just sales experts—they’re language specialists, fluent in over 10 languages including all Nordic languages, English, German, and French.
We ensure your business conversations occur in the target customers’ native language, respecting cultural nuances and tone. This eliminates language barriers and builds immediate trust—accelerating conversion in new markets, whether it’s through sales or appointment booking.
FAQ – Frequently asked questions
1. Is appointment setting the same as sales?
- Not exactly. Appointment setting is a vital part of the sales process—it focuses on identifying potential customers and securing qualified meetings. Selling goes further, moving those prospects through the pipeline to close the deal. Think of appointment setters as opening the door, and your sales team as stepping through it.
2. Are appointment setters telemarketers?
No, and the distinction matters. Telemarketers typically follow a script to sell directly over the phone. Our appointment setters work strategically—researching, qualifying, and initiating high-value conversations with decision-makers. The goal? To create opportunities for meaningful, personalized sales dialogues.
3. Why should we hire you for appointment setting?
With 25+ years of experience and hundreds of thousands of booked meetings, we have refined what works. Our approach combines a proven, data-driven prospecting methodology, tailored messaging, and cultural fluency across markets. Our multilingual SDRs aren’t just booking meetings—they’re building bridges to real business opportunities.
4. How much does an appointment setter cost?
It depends on your industry, target audience, and sales objectives. At Protosell, we offer transparent, customized quotes based on your specific needs. Our goal is always to deliver measurable ROI by shortening your sales cycle and increasing your pipeline with high-quality appointments.
Curious how our appointment setting can support your growth?
Fill out the form and one from our Sales team will get back to you as soon as possible.
